Detailed keyword research & analysis is the backbone of any successful PPC campaign. You can only reach your prospects efficiently by using high-value keywords and key phrases in your ads. Our Pittsburgh PPC specialists will use the latest tools to discover the most appropriate keywords for your brand and offerings.
Even if your campaign drives significant volumes of qualified traffic to your site, you may not be able to convert that if your landing pages aren’t properly optimized. That’s why our Pittsburgh PPC professionals will thoroughly each of your landing pages. This will also help lower your site’s bounce rate significantly.
With JDM by your side, you don’t need to think about having an in-house team to manage your PPC campaign. Our Pittsburgh PPC analysts will completely manage every aspect of your campaign, from keyword research and analysis and creation of your ads to managing, monitoring, and modifying them whenever required.
Our Pittsburgh PPC pros will craft and run captivating ads for your brand so that they can appear on all the relevant paid search result pages. Regardless of the search engine you use as your PPC platform, these ads will drive good volumes of qualified traffic to your site, helping you make more conversions.
Display ads are known for their ability to capture the attention of their target audiences faster than ads that only use plain text. Our Pittsburgh PPC experts will make use of different visual elements to create your display ads. These will include elements like your company logo and images of your offerings.
If you want your past visitors to revisit your landing pages, remarketing ads campaigns can help you do that efficiently. As these individuals have shown interest in your brand and/or offerings in the past, it’s usually easier to convert them than new prospects. Our Pittsburgh PPC analysts will ensure that your remarketing ads reach the right group of people.
Shopping campaigns crafted by our Pittsburgh PPC specialists will help improve your sales figures by presenting your items to your prospects efficiently. We’ll include all the key attributes of your products in these campaigns, helping your prospective customers make informed decisions in your favor. This will also help you capture more traffic.
If you want to use the power of YouTube and other Google video partners to build your brand, you should run video ads campaigns. Our Pittsburgh PPC professionals will use different ad formats to create your video ads, which will compel their viewers to visit your landing pages before those of your competitors.
You should run a local campaign if you want to have more visitors to your physical location in Pittsburgh. Our Pittsburgh PPC team will ensure that your potential visitors get all the vital information they need to visit your store. These include driving directions to your store, your business hours, and more.
In the domain of PPC marketing, experienced professionals can do wonders in making a campaign highly successful. JDM is the only Pittsburgh PPC agency that boasts a solid team of highly experienced PPC professionals. By choosing us, you can rest assured that your campaign will be taken care of by the best PPC team in the area.
As Google Ads is the most effective PPC platform out there, countless brands rely on it to expand their customer bases. If you too want to make the most out of it, our Pittsburgh PPC specialists are here to help. Armed with several Google Ads certifications, they’ll help you build your brand using it.
To date, our Pittsburgh PPC experts have crafted and successfully managed many PPC campaigns for brands across industries. Each of our past clients got exceptional results from their campaigns and was able to grow their businesses exponentially. So, you can rest assured that you’ll also be able to build your brand quickly.
Whether you want to use a particular PPC service or need all our Pittsburgh PPC services to increase your conversion rates and grow your brand, our Pittsburgh PPC team has you covered. Our PPC professionals have mastered all the aspects of PPC marketing and hence, you’ll always get the best services from us.
At JDM, we strongly believe that our clients should have all the metrics to understand our activities related to their PPC campaigns. This is the reason our Pittsburgh PPC professionals will send detailed reports to you each month. You only need to see them to learn the exact results generated by your campaign.
Our dedicated technical support team works 24/7 to make sure that all our campaigns run flawlessly and without any issues. Constant monitoring of the performance of each of our campaigns also helps our Pittsburgh PPC analysts understand when to make adjustments to a campaign so that it continues delivering optimal performance.
Enhance Brand Awareness
If you want your business to grow quickly, you’ve to focus on improving your brand awareness. Since PPC ads primarily depend on keywords, it’s possible to build brand awareness by using high-value ones. Whenever online searchers will use them, your ads will promptly appear before them, letting them know of the details of your brand.
Instant Results
SEO activities take at least several months to produce noticeable results. On the contrary, an effective PPC campaign when created and managed by a team of experienced Pittsburgh PPC pros can start generating results almost instantly after you launch it. So, you don’t have to waste money and time to drive traffic to your site.
Connect With Your Target Audience
In today’s highly competitive business landscape, if you cannot reach your target audience quickly, you miss out on significant opportunities to convert them. However, with a PPC marketing campaign, you get to present your offerings to your target audience efficiently, enticing them to visit your landing pages and buy from you.
Manage Your Budget
Even if you’re a small start-up, you can easily create and run a PPC marketing campaign to capture more qualified leads. In fact, you can buy one of our basic PPC packages with a monthly budget of less than $1,000 and keep your brand competitive. Once you start getting results, you can purchase one of our advanced or enterprise packages.
Boost Website Traffic
One of the key reasons brand owners prefer to run PPC marketing campaigns is that they can capture large volumes of qualified traffic within a short period of time. It becomes possible because of the keywords and key phrases present in their ads, which make them appear at the top of paid search results.
Increase Sales
When your site has fully optimized landing pages and it receives significant volumes of traffic on a regular basis, it becomes much easier to convert a good portion of that traffic quickly. If your brand has the right products and/or services, you should experience noticeable improvements in your sales figures.
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You Get To Attract More Qualified Leads
With PPC by your side, you don’t necessarily need to spend time convincing your prospective customers about the benefits of your offerings. As these online searchers are already in a mindset of buying things similar to what your brand offers, they’ll naturally go to your landing pages by seeing your ads.
2.
You Get Targeted Visitors in the Fastest Possible Manner
When you’re in a rush to build your brand, choosing PPC is your best option to get targeted visitors very quickly. By having a top Pittsburgh PPC company like JDM create and manage your campaign, your ads will appear promptly before your prospects, driving large numbers of targeted visitors to your site.
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Your Brand’s Reputation Gets Improved
With the help of PPC, it’s possible to place your ads at the top of paid search results. When your target audience sees your ads above those of your business rivals regularly, they’ll essentially start considering your brand as more effective than theirs and prefer to visit your landing pages before theirs.
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You Can Make Use of Advanced Targeting Methods
PPC lets you use a varying array of advanced targeting options depending on the age groups, locations, interests, etc. of your prospective customers. Therefore, you can conveniently target groups of people both locally and globally. It’s also possible to make adjustments to targeting options based on the results you get from your campaign.
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You Can Outperform Your Business Rivals
PPC puts you in a place from where you can compete with your business rivals, even if they’ve been using SEO tactics for months. With the help of the most appropriate keywords and key phrases and thoroughly optimized landing pages, you can get more traffic than them and make more conversions than them.
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You Can Execute Advanced Marketing Techniques Such As Retargeting
If you’ve got a large number of past visitors who didn’t convert or complete your desired actions, you can use the retargeting option of PPC to reconnect with them. By presenting your current offerings to them in a more efficient manner, you may entice them to revisit your landing pages and buy from you.
In today’s dynamic digital marketing landscape, simply partnering with any agency isn’t enough. You need a team that truly understands your business goals, aligns with your vision, and delivers measurable results. At JDM Web Technologies, we pride ourselves on offering tailored PPC (Pay-Per-Click) services designed to maximize your return on investment (ROI). As a leading Pittsburgh PPC company, we go beyond surface-level solutions to ensure every campaign translates into tangible success for your business.
The world of PPC is intricate, constantly evolving, and highly technical. Managing a campaign without specialized knowledge can lead to wasted budgets and missed opportunities. By partnering with JDM Web Technologies, you gain access to a team of PPC professionals who navigate this complex landscape daily. Our in-depth expertise and proven track record give your business a competitive edge, ensuring that every dollar spent contributes to your growth.
Our dedicated PPC management team’s sole mission is to optimize your campaign for maximum performance. From generating leads to driving sales and increasing revenue, we focus on delivering results that matter. Beyond PPC, our comprehensive digital services—including web design, development, and social media marketing—allow you to concentrate on your core operations while we handle your online presence.
Hiring an in-house PPC manager can be expensive and resource-intensive. JDM Web Technologies offers a more affordable, results-driven alternative. Our team works diligently to maximize impressions, reduce cost-per-click, and achieve higher click-through rates. We aim to deliver top-notch campaign performance while ensuring your budget is utilized efficiently. With JDM, you get premium PPC services without the overhead costs of an in-house team.
We understand that every business is unique, and so are its marketing needs. Our PPC strategies are customized to align with your specific goals and budget. By leveraging location-specific ads and local insights, we create highly targeted campaigns that reach the right audience at the right time. Continuous testing, performance analysis, and optimization ensure your ads drive conversions and deliver measurable ROI.
Transparency is at the core of our client relationships. From ad creation and bidding to audience targeting and performance analysis, we keep you informed at every stage. Regular updates and detailed reports provide a clear view of your campaign’s progress, allowing for strategic adjustments to enhance results. Our commitment to open communication ensures you always know where your investment stands.
Success in PPC requires more than intuition—it demands data-driven insights. Our team uses advanced analytics to monitor key metrics such as cost per click, keyword performance, and conversion rates. This data informs our strategies, helping us make precise adjustments that maximize ROI. With JDM Web Technologies, you benefit from informed decision-making that drives profitability and reduces waste.
Our team brings years of search engine and PPC expertise to every campaign. We’ve worked with businesses across various industries, helping them boost traffic, generate high-quality leads, and increase profits. Staying ahead of industry trends, we apply cutting-edge techniques to ensure your campaigns remain competitive. Our proven track record demonstrates our commitment to delivering results that exceed expectations.
In today’s competitive digital landscape, Pay-Per-Click (PPC) advertising is a powerful tool for businesses looking to increase their visibility, attract targeted traffic, and drive conversions. At JDM Web Technologies, we specialize in Pittsburgh PPC services that are designed to deliver measurable, profitable results for your business. With a data-driven approach and expertise in the latest marketing strategies, we ensure that your PPC campaigns are finely tuned to help you achieve your business goals.
In-Depth Keyword Research for Targeted Campaigns
The foundation of a successful PPC campaign begins with keyword research. Our team of experts at JDM Web Technologies uses cutting-edge tools and industry best practices to identify high-performing keywords that will bring the most value to your business. By bidding on these strategically selected keywords, we ensure your ads appear when potential customers are searching for your products or services. The result is increased clicks, higher conversion rates, and ultimately, better returns on your advertising investment.
Landing Page Conversion Optimization
At JDM Web Technologies, we understand that driving traffic to your site is only part of the equation. The real challenge lies in converting that traffic into leads or sales. Our landing page conversion optimization services focus on designing landing pages that are highly relevant to your PPC ads, persuasive, and geared to convert visitors into customers. We optimize both the user experience and SEO aspects of the landing page to improve organic search rankings, reduce advertising costs, and enhance brand reputation, giving you better metrics to track your campaign’s success.
Expert PPC Management for Targeted Visitors
PPC advertising is an essential component of any online marketing strategy. Our PPC management services focus on creating customized, highly optimized campaigns that attract the right visitors to your website and physical store. From Google Ads to Bing Ads, we ensure your ads are tailored to meet the unique needs of your business and target audience. Whether you are a local Pittsburgh business or a national company, our targeted PPC campaigns are designed to drive quality traffic that turns into real sales.
Paid Advertising for Increased Visibility
One of the key benefits of PPC advertising is its ability to give your business immediate visibility. Through smart investment and strategic bidding, we can place your ads at the top of search engine results pages (SERPs) and help you reach a wider audience. Our PPC marketing experts utilize multiple advertising channels to maximize your exposure and drive more traffic to your website. At JDM Web Technologies, we focus on boosting conversions and revenue by strategically guiding your prospects through the sales funnel, ensuring your business sees a positive return on investment (ROI).
A/B Split Testing for Ad Optimization
To maximize the effectiveness of your PPC ads, we conduct A/B split testing on various ad designs and elements. By testing multiple versions of ads, we determine which creative, messaging, and calls-to-action work best for your target audience. This data-driven approach helps us refine and optimize your ads for maximum performance. Understanding the nuances of buyer behavior allows us to craft the right voice, tone, and strategy to engage your customers and evoke the desired response.
Conversion Rate Optimization (CRO)
Optimizing your PPC conversions requires more than just attracting traffic; it involves developing compelling, clickable ads that encourage your audience to take action. Our conversion rate optimization (CRO) strategies focus on targeting the right keywords, refining ad copy, and improving your Quality Score. Our team at JDM Web Technologies develops concise, engaging ads that not only capture attention but also convert visitors into loyal customers. Through continuous analysis and improvements, we help boost your campaign’s performance and improve your overall CRO.
Social Media Advertising for Broader Reach
Incorporating social media advertising with PPC is an effective way to expand your brand’s reach and re-engage your target audience. At JDM Web Technologies, we leverage platforms like Facebook, Instagram, and LinkedIn to run social media PPC campaigns that complement your search engine advertising efforts. Social media ads help you reach a wider audience, encourage social shares, and keep your business top-of-mind. By combining PPC with social media advertising, we ensure your brand gets maximum exposure.
Google and Bing Ads Management
Our expertise extends to Google Ads and Bing Ads management, allowing us to target specific search engine audiences effectively. While Google dominates the search engine market, Bing offers a valuable opportunity to connect with users who prefer an alternative platform. JDM Web Technologies helps you reach customers on both platforms, improving your online presence and driving qualified traffic to your website. With our comprehensive strategy, we ensure your ads are optimized for maximum impact across multiple search engines.
Nextdoor Advertising for Local Engagement
For businesses seeking to connect with their local community in Pittsburgh, Nextdoor advertising offers an excellent opportunity. JDM Web Technologies specializes in optimizing your Nextdoor business page, enabling you to engage with local customers in a highly targeted way. Through detailed analytics and performance tracking, we create professional ads that align with your local market’s interests. We provide monthly reports, ensuring that your advertising efforts yield measurable results and contribute to your bottom line.
Reducing Cost Per Acquisition (CPA) is a priority for every business investing in PPC ads. At JDM Web Technologies, we specialize in strategies designed to lower CPA while improving the overall efficiency of your PPC campaigns. Our approach starts by precisely targeting the right audience with highly specific keywords, ensuring that your ads reach only those most likely to convert. By avoiding broad targeting and focusing on user intent, we help you eliminate wasteful clicks and focus your budget on high-quality leads.
We also employ advanced bidding strategies that ensure every dollar spent is working towards driving conversions. By leveraging tools such as smart bidding and dynamic bid adjustments, we can fine-tune your campaign based on factors such as device type, time of day, and location. Additionally, we monitor your campaign performance in real time and make adjustments as needed to ensure that you get the best possible results without overspending.
Another key factor in reducing CPA is optimizing your landing pages. Our PPC agency in Pittsburgh works with you to ensure that your landing pages are tailored to match the ad’s messaging, offering a seamless experience that encourages conversions. When your landing pages are highly relevant and user-friendly, the chances of turning clicks into sales increase significantly, further driving down your CPA.
Retargeting is one of the most effective strategies to increase conversions, and our Pittsburgh PPC agency excels at leveraging this technique. At JDM Web Technologies, we use proven retargeting strategies to re-engage visitors who have interacted with your website or ads but did not complete a desired action, such as making a purchase or filling out a contact form.
We implement dynamic remarketing campaigns, which serve customized ads based on the specific products or services that users have viewed on your site. These personalized ads help remind potential customers of the value your business provides and bring them back to complete their purchase. Additionally, we use frequency capping to avoid overexposing users to the same ad, ensuring that retargeting efforts remain effective and do not annoy potential customers.
Our retargeting strategies also include segmented audiences based on user behavior. By targeting specific groups, such as those who added items to their cart but did not purchase, we increase the likelihood of converting these warmer leads. Through careful management and optimization, we continue to refine and improve our retargeting efforts to deliver consistent, cost-effective results.
Geo-targeting is essential for businesses that serve specific geographic locations. At JDM Web Technologies, we help Pittsburgh-based businesses reach local customers through highly targeted campaigns. By optimizing your PPC campaigns for specific geographic areas, we ensure that your ads are only shown to individuals who are located within your target region, such as Pittsburgh or surrounding neighborhoods.
Geo-targeting also allows us to adjust your bids based on location, ensuring that you invest more in high-performing areas and reduce spend in areas that don’t drive conversions. This level of precision allows you to maximize your marketing budget and focus your efforts on areas where your business is most likely to see a return. Additionally, geo-targeting helps local businesses improve their visibility and relevance in their community, allowing for better engagement with potential customers.
By using geo-targeted PPC campaigns, we can also deliver location-specific ads that appeal to local users. Whether it’s offering a special promotion for Pittsburgh residents or showcasing services available exclusively in your region, geo-targeting ensures that your business is in front of the right people at the right time.
Compelling ad copy is essential to the success of any PPC campaign, and at JDM Web Technologies, we specialize in crafting ad copy that is not only attention-grabbing but also highly relevant to your target audience. Our team of experienced copywriters works closely with you to understand your brand’s voice and messaging, ensuring that every ad reflects your unique selling points.
Our ad copy is designed to be clear, concise, and persuasive. We focus on highlighting the most important benefits of your products or services while using strong calls-to-action (CTAs) that encourage users to take the next step, whether it’s making a purchase, signing up for a newsletter, or requesting more information.
In addition to creating initial ad copy, we also run continuous A/B tests to determine which variations resonate most with your target audience. This iterative process helps us refine the messaging and ensure that your ads remain fresh, relevant, and high-performing.
At JDM Web Technologies, we stand out as a leader in advanced bid strategies because of our deep understanding of the PPC landscape and our commitment to optimizing every aspect of your campaigns. We use data and advanced algorithms to implement smart bidding strategies that adjust bids in real time based on factors like device, location, and time of day.
Our PPC agency in Pittsburgh uses strategies such as Target CPA (Cost Per Acquisition) bidding, Target ROAS (Return on Ad Spend), and enhanced cost-per-click (ECPC) to ensure your campaigns are not only cost-efficient but also drive valuable results. These automated bid strategies allow us to leverage machine learning and data-driven insights to maximize performance and stay ahead of the competition.
We also manually adjust bids when needed, particularly for high-converting keywords or time-sensitive offers, ensuring that your campaigns stay flexible and adaptive to changing market conditions. With our advanced bid strategies, we’re able to deliver better ad placements, more conversions, and optimized budget utilization.
JDM Web Technologies offers a wide range of Google Ads management services to help businesses in Pittsburgh achieve their online marketing goals. Our services include:
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Search Ads
We create text-based ads that appear on Google search results, targeting users who are actively looking for products or services like yours.
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Display Ads
Through Google’s Display Network, we design visually appealing banner ads that appear on relevant websites, helping you raise brand awareness and engage users at different stages of the buying cycle.
3.
Shopping Ads
Ideal for e-commerce businesses, we set up Google Shopping Ads that showcase your products with images and pricing directly in search results.
4.
Video Ads
We create compelling video ads that appear on YouTube and Google’s partner sites, helping you engage potential customers with visual content.
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Remarketing Ads
We re-engage users who have interacted with your brand but didn’t convert, encouraging them to return and complete the desired action.
Each of these services is managed with the goal of driving qualified leads and ensuring a positive return on investment for your business.
On average, the hourly charge of a leading Pittsburgh PPC company varies between $100 and $199. If the same agency manages a small campaign, your minimum monthly cost should be $1,000. However, your final cost will depend on factors like your campaign’s scope, the competitiveness of your industry, and more.
If you have a small business in Pittsburgh or its adjoining locations and want to expand your customer base quickly, choosing one of our basic PPC packages will be your best option. With these packages, our Pittsburgh PPC experts will carry out services such as detailed keyword research and analysis, configuration of your Google Analytics, etc.
If you have a product manufacturing unit or similar mid-sized business and desire to improve your sales figures, you should opt for one of our advanced PPC packages. Aside from the services available in our basic packages, our Pittsburgh PPC professionals will fully manage your Google Ads and Bing Ads campaigns.
Our enterprise PPC packages are ideal for large businesses such as e-commerce marketplaces and stores looking to achieve prominence at a national level. Under these packages, you’ll get all our Pittsburgh PPC services. Our Pittsburgh PPC team will also devise a tailored PPC strategy to help you address the specific needs of your brand.
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